Glossary

Terms

• Hook score — 0–100 rating of a video's opening.
• Retention curve — % of viewers remaining over time.
• Scene pacing — frequency of shot changes; a retention proxy.
• Velocity — rate of change in a trend's daily uses.
• Window — a trend's stage: Early, Mid or Peaking.
• Connected account — an owned account that auto-syncs.
• Tracked creator — a public account analyzed on demand.
• Content fingerprint — the format/signal/production tags of a video.
• Niches wall — the weekly library of top videos per curated niche, under Viral Trends. See The Niches wall.
• Viral Content Agent — a niche you define with your own 1–3 keywords, refreshed on your chosen cadence beside the curated ones.
• Library — your workspace's saved videos from the Niches wall; free on every plan.
• Catalog cap — the total number of analyzed videos your plan can store. A standing cap, not a monthly meter.
• Breakout — a tracked video that both surged between snapshots and beat its own creator's typical numbers.